World's most admired companies
World's most admired companies
Companies are the sums of their cultures and decisions: Money doesn't tell the whole story. A successful company needs much more than a profitable year to win the respect of its customers and keep employees happy.
麻豆原创 looked to (last updated January 2019) to get a better picture of which companies stand out amongst the rest. To make the list, Fortune partnered with global organizational consulting firm Korn Ferry to create, distribute, and analyze a survey of company reputations around the world. The study started with 1,500 companies: the 1,000 biggest companies in the U.S. ranked by revenue; and companies outside the U.S. with revenues exceeding $10 billion from Fortune's Global 500 database. From there, Fortune honed the list down to 680 companies in 30 countries with the highest sales in 52 different industries. More than 3,500 executives from those companies voted on the list, ranking businesses on nine factors including investment value to products. Companies had to score in the top half of their respective industries to make the final list.
The 3,750 directors, executives, and securities analysts who took the industry surveys were then tasked with going through high-ranking companies from last year's surveys, including companies listed in the top 25% and companies that ranked in the top 20% of their respective industries.
Here, 麻豆原创 explores Fortune's list of the world's most admired companies, reviewing the details behind each company and likely reasons for inclusion on this list. Company histories and discussions about their legacy are included. Read on to find out the top dogs in the world of business.
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#50. Samsung Electronics (tie)
Industry: Electronics
Samsung started out in 1938 as a trading company that later invested profits into electronics development (among other industries). The company had a quick response to its in previous years: Production of the culprit, the Galaxy Note 7 smartphone, was permanently stopped in the name of consumer safety. Recently in 2018 Samsung created QLED (quantum dot light-emitting diode) TVs with ambient modes that specifically did , which is a privacy concern.
#50. Exxon Mobil (tie)
Industry: Petroleum refining
In the eyes of many, Exxon has come a long way from the 1989 oil spill and that made the company infamous. Created in 1882, Exxon made a (as opposed to overseas) and a public .
#49. Charles Schwab
Industry: Securities and asset management
Charles Schwab was founded in 1971, and in 2018 became more open about its desire to for people who wanted to invest with them. The company also saw massive .
#48. Mastercard
Industry: Consumer credit card and related services
Founded in 1966, Mastercard wrapped up its less-than-admirable projects in 2018 (including a and association with a ). They earned back some goodwill by working with and even . It also to comply with government regulations.
#47. Nestl茅
Industry: Consumer food products
Since 1866, Nestl茅 has often been associated in people's minds with chocolate candy. But they made the bold decision to in 2018 and move into . They also debuted a in the U.K. and Ireland using a new sugar-reducing technology.
#46. UnitedHealth Group
Industry: Health care鈥攊nsurance and managed care
was the name of the game for UnitedHealth, originally founded in 1977. Their health Optum is attributed as a .
#45. Publix Super Markets
Industry: Food and drug stores
Named one of , Publix has been wooing the local market since 1930. They expanded into more , , and for employees. They even dropped support for a after protests at their stores.
#44. Facebook
Industry: Internet services and retailing
The youngest company on this list (founded in 2004), Facebook tweaked the news feed in 2018 to show more news from people than brands. Though the company has recently dealt with several reputational challenges: the ,, and .
#43. Caterpillar
Industry: Construction and farm machinery
Caterpillar, founded in 1925, had the foresight to debut in the . The same year, caused their stock to nosedive, and it didn't help that the construction company had a .
#42. Visa
Industry: Consumer credit card and related services
Visa's place on this list could be slightly surprising to some: was only the beginning of bad times for Visa. The company, founded in 1958, has faced and a #MeToo scandal surrounding its spokesman Morgan Freeman.
#41. PepsiCo
Industry: Consumer food products
In 2018 PepsiCo , its first female CEO since its founding in 1965. She is credited for encouraging the company to invest in healthier products, such as Bare Foods and the . PepsiCo has also made contributions toward ending world hunger.
#40. IBM
Industry: Information technology services
IBM may have started in 1911, but it broke the record for in 2018. IBM debuted a with humans. The company has seen ; though they also in 2018.
#39. Unilever
Industry: Soaps and cosmetics
Founded in 1930, Unilever saw . Unilever has spoke out , has made a swift move into the , and has threatened to pull advertising from digital networks .
#38. Adidas
Industry: Apparel
and a over Adidas recently. But the company founded in 1949 definitely gets points for innovation, leaning into , and supplying the internationally famous .
#37. McDonald's
Industry: Food services
McDonald's has had a mixed modern legacy, and . But they also have and .
#36. Accenture
Industry: Information technology services
Accenture's slogan when it was founded in 1989 may as well have been about helpfulness. cemented Accenture in a position of helping companies streamline their operations. They initiated new open and won an .
#35. CVS Health
Industry: Health care鈥攑harmacy and other services
CVS Health may never have imagined in 1982 that it'd be merging with . This move, on top of pushing virtual care and a , highlights positive strides made by the company.
#34. Alibaba Group Holdings
Industry: Internet services and retailing
Alibaba after a of the year. Founded in 1999, they have showed a slow and steady , pausing to diversify by buying things like stakes in an .
#33. UPS
Industry: Delivery
Starting in 1907 on foot and bicycle, UPS is now known for delivering packages in their signature brown trucks. But 2018 was a year in which and they a major labor strike.
#32. Target
Industry: General merchandisers
Target's been around since 1902, and it aimed to impress in 2018. The company for its employees and experimented with (even though it ate into their earnings).
#31. Procter & Gamble
Industry: Soaps and cosmetics
Procter & Gamble may have earned admiration from other businesses for its . But this company, which has been around since 1837, earned that comeback through .
#30. Toyota Motor
Industry: Motor vehicles
Toyota had to and in 2018, but the company experienced and earned favor from car nuts by and winning the Le Mans 24 hour car race. An accomplishment for a company that's been making cars since 1933.
#29. BMW
Industry: Motor vehicles
The car company had a rough 2018: The company's cars were and . The company also and decided to leave the .
#28. Delta Air Lines
Industry: Airlines
The airline company, founded in 1930, reported , but they weren't exactly universally admired by consumers. The company suffered PR trouble due to a and restricted in the same year.
#27. 3M
Industry: Chemicals
Founded in 1902, 3M posted . But even worse were the , from products, , and even possibly connected to the company.
#26. Goldman Sachs Group
Industry: Megabanks
Goldman Sachs, a company founded in 1869, pledged to . But they also got caught up in a and fired an .
#25. Walmart
Industry: General merchandisers
Founded in 1962, Walmart for their employees and . Though they also closed and in top-earning manager roles.
#24. USAA
Industry: Insurance鈥攑roperty and casualty
USAA, founded in 1922, earned their spot on this list and ; they also offered during the 2018 government shutdown. In 2018 the company announced plans to donate $40 million to charity鈥1% of its pre-tax income.
#23. Marriott International
Industry: Hotels, casinos, and resorts
Founded in 1927, Marriott saw incredible growth in both net income and acquiring . However, they also experienced a recent and a .
#22. BlackRock
Industry: Securities and asset management
Associated with the and founded in 1988 at the height of the "" era, BlackRock took a turn toward in 2018. They also offered that would enable their customers to avoid supporting gun companies if they wish.
#21. Home Depot
Industry: Specialty retailers
Home Depot has and has increasing its funding for . Experts point to its as a secret to its success, though, there have definitely been changes made since its founding in 1978.
#20. Nordstrom
Industry: General merchandisers
Nordstrom experienced a and one of its Nordstrom Rack stores had . The same family that couldn't convince the board to .
#19. Boeing
Industry: Aerospace and defense
The plane giant founded in 1916 started 2018 with an ostentatious goal: to build a new plane . They didn't quite make their goal鈥攖hey were short by 鈥攂ut they finished the year and issuing .
#18. Singapore Airlines
Industry: Airlines
Named in 2018, Singapore Airlines was founded in 1947 and was once nicknamed the 鈥淨ueen of the Skies.鈥 Their recent brand revamp was fueled by , and they can now claim the rights to the .
#17. Johnson & Johnson
Industry: Pharmaceuticals
Founded in 1886, Johnson & Johnson this years set itself apart by collaborating with to tackle areas in need of medical research. However, they also had a scandal surrounding 鈥攁long with an allegation that executives had known about it for decades.
#16. American Express
Industry: Consumer credit card and related services
American Express' stock reached its , attributed to its than its other credit peers. and an interest in artificial intelligence to aid customer service also tipped the scales. The company, founded in 1850, also became the first credit card company to .
#15. Coca-Cola
Industry: Beverages
Coca-Cola was set to from previous years, restructuring things from within and acquiring companies based around and . Coca-Cola founders back in 1886 likely never imagined the company would get into .
#14. Salesforce
Industry: Computer software
Founded in 1999, customer relationship management software company Salesforce enjoyed an incredible . They achieved this by , supposedly to serve their customers' needs. Founder Marc Benioff spoke out against and .
#13. Nike
Industry: Apparel
2018 was the year when Nike distinguished itself with and . In spite of a , Nike sold the and continued a distinct legacy originating from its founding in 1964.
#12. Costco Wholesale
Industry: General merchandisers
Costco was named the in 2018, an achievement for the warehouse retail company founded in 1983. Despite problems within the , Costco and experienced growth as the year went on.
#11. Southwest Airlines
Industry: Airlines
With , , and the , 2018 was a year in which Southwest made changes to serve its customers better. It also marked the first time Southwest had i since its founding in 1967.
#10. FedEx
Industry: Delivery
FedEx used extra cash influx to and when things became hard. They also borrowed money to ensure that the .
#9. JPMorgan Chase
Industry: Megabanks
JPMorgan Chase as consumers know it originated in 1799 and became hated in 2008 due to ties to the . In 2018, the company indicated , in addition to fulfilling predictions of . It also used extra money from a tax cut to .
#8. Netflix
Industry: Entertainment
In spite of and maybe even in part because of , Netflix has expanded its market share of entertainment enough to . Not bad for one of the youngest companies on this list: They only broke into the scene in 1997.
#7. Alphabet
Industry: Internet services and retailing
The founders of Alphabet back in 1998 may have never pictured a . The company boasted and additional .
#6. Microsoft
Industry: Computer software
2018 was maybe one of the best years for Microsoft since its founding in 1975. The company's stock soared, partly due to more ; they also had time to announce a , run a , and expand its .
#5. Starbucks
Industry: Food services
An incident in 2018 led Starbucks' customers to wonder . The company鈥攚hich has been serving up coffee since 1971鈥攈andled the scandal in what . They also sidestepped another with their .
#4. Walt Disney
Industry: Entertainment
2018 was a fantastic year for Disney, founded in 1923 by Walt Disney鈥攖he company was approved to acquire . Disney also pulled off the release of 鈥,鈥&苍产蝉辫;鈥,鈥 and 鈥溾 all in one year.
#3. Berkshire Hathaway
Industry: Insurance鈥攑roperty and casualty
Berkshire Hathaway may have been founded in 1839, but Warren Buffett (the highly regarded financier at the top of the company) has only been running the show since 1965. He led the company to a good year in 2018 and was explicit about how the company was .
#2. Amazon Internet
Industry: Services and retailing
Amazon has been at the center of public debate with the in New York City. However the company, founded in 1994, with its original content, validating recent investments. The Washington Post (owned by Jeff Bezos, personally) also .
#1. Apple
Industry: Computers
Apple has prized itself on innovation since 1976. In 2018, they offerings and resumed their with AirPods. They also responded in a generally favored way to a .