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There's no denying that Americans have a sweet tooth—nearly 41% say they , according to a November 2024 YouGov survey.

One of the most popular desserts to dig into is ice cream. An from May 2024 found that just about all Americans (97%) love or like ice cream. The frozen confection has held a special place in the U.S. since the turn of the 19th century with the invention of insulated ice houses. By the mid-1800s, and sold to the masses. Soon, old-fashioned soda fountains started selling sundaes, milkshakes, and ice cream sodas, becoming a gathering place for young people. Today, more than 150 years later, those dessert options not only remain perennial top choices but also evoke a sense of nostalgia and community.

Over the years, Americans' dessert tastes have led to some other tasty trends, from of the early 2000s thanks to bakeries like Magnolia, Sprinkles, and Crumbs, to the self-serve that followed in the early 2010s via Pinkberry, 16 Handles, and Red Mango. Most recently, the 2020s have seen cookies sweep the nation, with chains like Insomnia and Crumbl stoking childhood memories, , and growing exponentially.

Today's desserts also go far beyond ice cream, cupcakes, and cookies. Many modern dessert shops are redefining the experience by fusing timeless recipes with multicultural flavors, offering creative twists such as matcha-infused cupcakes, horchata ice cream, and Basque cheesecakes that celebrate both tradition and innovation.

To keep up with the ever-evolving dessert trends, compiled a list of the highest-rated dessert shops in the Medford area based on diners' reviews on as of February 2025. Restaurants tagged as "desserts" on Yelp within a 10-kilometer radius of Medford were included. As a result, some restaurants featured may primarily serve other food items.

Whether indulging in a time-honored pie or exploring a fusion delight, the world of desserts remains as vibrant and diverse as the communities that enjoy them. Keep reading to see if your favorite spot made the list or to find your next sweet treat!